Day 21- Persuasive Strategies

Class Today:
1. Review Rhetorical Situations

On Primary Wall, talk about the context, audience, and purpose of the article you were assigned Friday

2. Persuasive Strategies

• What is the article you were assigned trying to persuade you to believe? How do you know?

• Next,  let's watch these commercials:

• Commercial #1: HelpUs.org, NSPCC - They are just children

• Commercial #2: Sensodyne, Sensodyne Ad with Dr. Yvonne Chen

• Commercial #3: Grill glove

• These commercials represent different kinds of persuasive appeals (strategies).  Brainstorm with your group how each commercial tries to persuade you.

• Hint: the three categories of persuasive strategies are emotional, logical, and credibility.

• Next, let's look at this handout explaining the persuasive strategies.

• Finally, in groups of four, find the persuasive strategies in this handout. We will discuss the answers afterwards. Key Here.

Homework:

1.  Finish your Diagnostic Revision by Friday, March 21 at Noon. I will read a draft during my office hours or ONE time over e-mail. If I suggested you come to my office hours, please seriously consider coming. 

2.  Find the three persuasive strategies in the article you read on Friday. Write a short paragraph explaining each strategy. Print out your answers and bring them to class on Wednesday. 


3. Find the persuasive strategies in this handout


Next Class: Review Persuasive Strategies, Logical Fallacies